Salesforce Commerce Cloud
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Salesforce Commerce Cloud was popularly known as Demandware before it was acquired by Salesforce. It is one of the most used software among global brands. Some of these brands include Puma, Adidas, Lacoste, and Burton. So, here is all you need to know about Salesforce Commerce Cloud.
What is the Commerce Cloud in Salesforce?
Salesforce Commerce Cloud is an extremely flexible and scalable cloud-based platform. It serves as a software-as-a-service (SaaS) solution for e-commerce. Salesforce Commerce Cloud offers some of the best functionalities and features. The features of this cloud have been improved and developed for years to provide its users with one of the best eCommerce experiences.
The Commerce Cloud by Salesforce provides you with all the tools and facilities to set up an eCommerce store in just a few steps. Moreover, it can be used by developers and merchants for its advanced development and marketing tools.
The main objective of the Salesforce Commerce Cloud is to unburden from the load of managing a technical map. It also helps your business to stay ahead of others with the help of its best-practice eCommerce features.
Salesforce Commerce Cloud follows the principle of constantly evolving and improving its functionality. This allows its users to keep up with the changes in the eCommerce industry effortlessly
Since this platform already provides you with an infrastructure, you can dedicate more time to building and maintaining your eCommerce store. Consequently, it saves a lot of your time as well as money and makes you more productive
Why Choose the Commerce Cloud by Salesforce
People are looking for online services and products now more than ever. This has led to increased competition. Hence, providers need to become distinguishable from others to attract more customers for their business. This purpose is served by the Salesforce Commerce Cloud as it has become the most popular CRM across the globe.
Salesforce differs from all the other CRM platforms because of its ability to cut down numerous tools and make your work easier. It has better marketing functionalities as it also cuts down the requirement of different tools to track the volume of your sales. Hence, the Commerce Cloud by Salesforce simplifies your tasks to make your business more productive.
It is an inclusive platform. Therefore, it allows marketers to control a wide array of marketing activities. These features make the Commerce Cloud the best solution software for B2C as well as B2B.
What Can Be Achieved Using Salesforce Commerce Cloud?
First of all, you get the features that help you run your B2B or B2C type business without any problem. It helps you with invention related problems and also helps in the management of your orders. You can get a lot of integrations like social media integration and marketing integration that help in gathering a bunch of meaningful data to run your business. Moreover, you will never feel that your business is getting outdated as Salesforce Commerce Cloud provides new features with every update.
Key Features Of Salesforce Commerce Cloud
The Salesforce Commerce Cloud is capable of doing a lot of things that directly help in building a good customer relationship. With its out-of-the-box features, Commerce Cloud brings the smoothest shopping experience to customers. Some of its features are:
Commerce Cloud has this unbelievable feature where you can have interactive websites full of amazing features in no time. You can build websites with features like multilingual and multi-currency support. Moreover, its multiple devices integration is so smooth that it syncs the customer's account on multiple devices in less than a second. It means your customers can add a product to the cart from their mobile and check out from their laptop or tablet. Moreover, you can add tabs like ratings and reviews to collect feedback from your customers. It also allows tracking the shopping history of the customers to run loyalty programs.
Seamless Customer Support
The integration of shopping history data with the digital store is so fast that it gives all the important information about the orders to the customer service staff in less than a second. It helps to solve the queries raised by the customers in real time. Moreover, it also allows the customer service staff to check out on the behalf of your customers.
Next-level Personalized Marketing
With Salesforce Commerce Cloud, you get the power of ultimate customizations based on the personal behavior of your customers. You can run targeted campaigns and advertisements for individual groups. Moreover, you get the assistance of Artificial Intelligence that provides you with next-level personalized data of every single shopper. With this feature, you can automate many different tasks and eliminate unwanted errors.
Benefits of Salesforce Commerce Cloud
Salesforce Commerce Cloud can enrich the brands that implement it. It helps them to provide their customers with a smart and all-inclusive experience of shopping. The best thing is that it can be used across multiple channels as well. So here are a few elaborated benefits of the Commerce Cloud.
The Commerce Cloud plays a significant role in coping with all business challenges. It helps to manage high traffic, a huge amount of products, deep storage of data, and a high volume of transactions.
Salesforce Commerce Cloud makes it easy for you to manage any unforeseen event seamlessly because of its automatic scalability and implementation of the most recent technologies.
The Commerce Cloud connects the whole shopping experience of customers through digital channels. This gives you useful insight into their interactions with your company and their shopping habits.
The information can be used to personalize the customer’s shopping experience and offer them relevant product recommendations. For this purpose, the Commerce Cloud contains all the necessary features which can help you to build a customer-centric model of business very easily.
To attract more clients, it is very important to have a user-friendly, mobile-optimized eCommerce store or app. The technology of the Commerce Cloud is built with a mobile-first approach. This means that the users get access to extremely handy tools for creating smart apps and improving the customer experience.
Who can implement Salesforce Commerce Cloud in their businesses?
The features of Salesforce Commerce Cloud are developed in a way that suits almost every business and helps them to grow significantly. However, a criterion that can be set for whether you need it or not is that if you need to grow up as a brand then you should implement it. If you have a product-based company or a retail chain that sells almost everything then there is no doubt that you need the Commerce Cloud. The e-commerce capabilities of the Commerce Cloud are limitless and can add a lot of value to your business.
Why Choose Cloudy Coders?
Cloudy Coders helps you to utilize the most out of the Salesforce Commerce Cloud. We help our clients to implement their Commerce Cloud with personal customization. The personalization of the Commerce Cloud according to the company and its customer base is extremely necessary. Our team engages with the clients from beginning to end to serve them with the best service they deserve. In addition, we provide the best customer support to our clients to help them with any problem anytime.